Cisco, competitors infiltrate Avaya customer doubts


It is not surprising that Cisco, Mitel and others are targeting Avaya’s customers as the networking company goes through Chapter 11 bankruptcy but sometimes it is a bit startling in its boldness.

For example, Cisco wrote: “Let’s not dance around it. Avaya’s recent announcements have put a lot of people into the decision process. Change and uncertainty usually do. So then, what to do next? I’m not bold enough to say, ‘Hey, come on over and write me a check right now.’ That’s not how this works. It’s not an overnight decision. You have to figure out who you trust with your unified communications and customer care solutions. And to get there means asking a lot of questions – and getting the answers you need.”

+More on Network World: Has Cisco broken out of the network hardware box?+

In another post Cisco wrote : The typical pattern is that risk-averse companies diversify their platform choices early. Then, if one vendor begins to look risky, they quickly reconsolidate on a trusted vendor in a controlled manner. We might call these companies “early adopters” of risk mitigation. Other companies wait longer before migrating from at-risk platforms or vendors. Although this can make business sense, it can also greatly increase the difficulty and costs of the eventual migration. We saw this with Nortel in 2009, Aspect in 2016, and now with Avaya. Cisco says the kind of questions to ask during these times are:

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